Tromilux Lighting: Caetano Baviera Parque das Nações
The Baviera Parque das Nações concessionaire, located in Lisbon, which has Tromilux lighting, is a broad and impactful project for those who visit it.
With plenty of natural light and an imposing presence, the BMW and Mini brand stand leaves no one indifferent. The open space layout is well organized, with the creation of several distinct areas, without ever losing the sense of amplitude. The reception point, customer follow-up, showroom and merchandising sales are well defined, providing an open but cohesive space.
The place has technical and discreet lighting that does not steal the focus from the product. In fact, the emphasis is entirely on cars and brand merchandising. This project proves that sometimes simplicity is all a space needs to make its products shine.
With plenty of natural light and an imposing presence, the BMW and Mini brand stand leaves no one indifferent. The open space layout is well organized, with the creation of several distinct areas, without ever losing the sense of amplitude. The reception point, customer follow-up, showroom and merchandising sales are well defined, providing an open but cohesive space.
The place has technical and discreet lighting that does not steal the focus from the product. In fact, the emphasis is entirely on cars and brand merchandising. This project proves that sometimes simplicity is all a space needs to make its products shine.
In the same space, there are two different environments, suitable for each brand represented, BMW and Mini. This distinction is achieved largely thanks to lighting.
While the concept of the BMW space is bold and aimed at a more adult audience, the Mini space is more urban and vibrant, with a younger and more urban target audience.
Both spaces clearly have great attention to detail, invoking the status associated with these brands. And the lighting by Tromilux plays a key role in the design, and helps to give the atmosphere intended by the client for both spaces.
While the concept of the BMW space is bold and aimed at a more adult audience, the Mini space is more urban and vibrant, with a younger and more urban target audience.
Both spaces clearly have great attention to detail, invoking the status associated with these brands. And the lighting by Tromilux plays a key role in the design, and helps to give the atmosphere intended by the client for both spaces.
